The Ian Parker Bipolar Fund
Description and meaning of the Logo Design
Written by Jeremy Laycock
I have developed a logo with a number of symbolic meanings.
The image of a flower is the dominant symbol. It represents how from Ian’s story this fund has grown.
The organic plant reflects human life, recovery and growth.
Within this floral symbol sits the letter ‘i’ and the letter ‘p’, the initials of Ian Parker.
The ‘i’ acts as the stem with the dot of the ‘i’ also the centre of the flower.
The petals are graded in colour starting from the lowest petal being dark and gradually lightening to a bright colour.
The dark petal signifies the lows of bipolar affective disorder and the bright colour portrays the highs.
Therefore, this gradual transition from dark to light reflects the mood spectrum of bipolar affective disorder.
The top of the ‘p’ forms a circular shape and together with the dot in the middle loosely represents
the ancient symbol for male and female.
About Carol Smit
Australian Rotary Health Partnership
Australian Rotary Health ● ABN 52 006 119 964
Rotary Down Under House 2nd Floor, 43 Hunter Street, Parramatta NSW 2150